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What was all the fuss about? Usually it is the game which doesn't live up to the hype. This year a commercial didn't live up to the hype.

Focus on the Family released an ad "Celebrate Family, Celebrate Life." It stars the college football star Tim Tebow and his mother. It was sweat, heart warming, a nice watch, even though I had to go back and watch a couple times to see if I missed something controversial. The controversy, as it turned out, was no where to be found. It was like a text I received from a friend which read what was the big deal about that. There was no anti-abortion rhetoric, no message coming from a supposed morally superior family. That, after all, is what pro-choice people said were coming. Frankly, it you got up to go to the kitchen, you missed it.

I did hesitate to write "live up to the hype." After all the intended message is still worthwhile, no matter if the script was probably scrubbed down by CBS. And the million-dollar price tag was probably well worth it considering all the talk about the commercial weeks leading into the game. Pro-choicers were ramped up to speak against something, even if it meant taking a shot about the choice Mrs. Tebow made way back in the day when doctors said abortion was a more logical route due to circumstances. After what we saw, the better choice for those speaking against the commercial would have been to say nothing.

But they did talk and the Tebow's story and message received more attention than that 30-second spot could have ever given it. And the winners were the rest of us. We got the message loud and clear.

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John Boyd - Administrator Comment by John Boyd - Administrator on February 8, 2010 at 9:00pm
I was a little surprised the commercial showed Tebow violently tackling his mother. Of course, no one in there right mind would accuse FoF of promoting violence against women, but there are those alarmists who would accuse them of it.
Dom Evets Comment by Dom Evets on February 8, 2010 at 6:25pm
I heard that some of the femi-nazis, who are known for having absolutely no sense of humor, thought the commercial promoted violence toward women. Give me a break!!

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